Valentines Day has become boring! It seems like a constant and somewhat painful struggle to find something unique and different to gift my loved one every year. The shops are crammed full of chocolates, teddies, roses and all that repetitive jazz but nothing new and exciting.
Our HEART CRUSH collection is a perfect and affordable choice for those wanting to seduce their sweethearts with something other than the typical Valentines paraphernalia, and it wont cost the Earth either. Taking inspiration from the contemporary concept of Human Organ Art that is fast taking the alternative art scene by storm, this is a simple and brilliant marriage between the art and science world. This collection spins the concept of a heart quite literally inside out -by taking the shape of an organ from the human body as the foundation and then breathed life and rich and provoking personality into it with stunning and stimulating geometric artwork.
Tired of seeing the conventional heart shape made illustrious with the gift card industry, the idea of using the actual image of a human heart makes things so much more real, alive and gives greater depth and meaning to this wonderful day, celebrating love. And with a varied assortment of stunning home decor items in the collection – there is something literally for everybody. From brand spanking new relationships to those that have stood the test of time, temperamental, argumentative and scary ones to sweet and loving, passionate, adventurous, plain crazy and complicated Facebook ones – whatever your status, Sugar and Vice guarantees to make this Valentine’s Day one that’s just as unique as your relationship.